The Bloomin' Texan provides useful articles on a variety of floral related subjects. The monthly publication presents new ideas on ways to make your business more successful, keeps you up-to-date on issues of concern to the industry and provides upcoming events. The magazine is mailed to all TSFA members monthly, except July. The TSFA Yearbook, published in July, contains information on the Annual Convention, a membership roster, lists of officers, directors and committees. Manufacturers, wholesalers, retailers, growers and service organizations may contract to place advertising in the Bloomin' Texan.

Bloomin' Texan Advertising Information

Insertions Per Contract Year (Rates are per Month)

1 3 6 11 Yearbook
Full Page $425 $404 $385 $366 $461
2/3 $326 $315 $308 $286 $408
1/2 $296 $276 $257 $237 $324
1/3 $197 $195 $188 $180 $214
1/4 $180 $173 $170 $157 $195
1/6 $158 $154 $148 $139 $172
1/12 $100 $96 $88 $79 $108
Back Cover $496 $473 $464 $443 $538
Inside Front Cover $483 $461 $452 $431 $523
Inside Back Cover $464 $455 $442 $425 $503
Center Spread $893 $851 $812 $773 Not Available
Field Service Rep. $69 $69 $69 $69 $76
Business Card $39 $39 $39 $39 $50

() NOTE: The Yearbook, published in July of each year, is distributed to all Texas State Florists' Association Members and Convention Attendees.

The prices quoted above are for black and white camera-ready advertisements only. For information on additional costs for half-tones (photographs), screens, reverses or special artwork and layout, contact the TSFA office at (512) 834-0361 or (800) 375-0361.

Color: AAAA standard colors, add $129.00 per page or fraction of page for use of second color.

Full Color: Add $386.00 to page rates. Four color separations must be furnished.

The Bloomin' Texan will be mailed on or about the first of every month.

THE CLOSING DAY FOR ADVERTISING ORDERS AND MATERIALS IS THE 25TH DAY OF THE SECOND PROCEEDING MONTH


January will be due on November 25; February will be due on December 25, etc. .

For Production and Mechanical Information, Please Call Barb Donavon at (512) 927-9680.